Beyoncé To Headline Netflix’s NFL Christmas Gameday Halftime Show With ‘Cowboy Carter’

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It’s the most wonderful time of the year—and Beyoncé is making it even more festive!

Netflix has announced that the global superstar will headline the halftime show during NFL Christmas Gameday, streaming live on Wednesday, December 25.

Beyoncé’s performance will coincide with the second of Netflix’s two Christmas Day NFL matchups, featuring the Houston Texans taking on the Baltimore Ravens at NRG Stadium at 4:30 PM ET.

Netflix Brings NFL Christmas Gameday to Fans

This year, Netflix becomes the ultimate holiday sports hub as it streams both marquee NFL Christmas Day games.

The action kicks off with the Kansas City Chiefs, reigning Super Bowl LVII champions, facing the Pittsburgh Steelers at 1 PM ET.

The festivities continue at 4:30 PM ET, when the Texans host the Ravens.

True to NFL tradition, these games will also air on local broadcast networks in competing team cities and stream via NFL+ for U.S. mobile users.

Beyoncé: Back On The NFL Stage

Produced by Parkwood Entertainment and Jesse Collins Entertainment, Beyoncé’s halftime show will mark her first live performance of tracks from her groundbreaking album, Cowboy Carter.

Known for bending genres and breaking records, the album promises to deliver a dynamic halftime set with a Texas-sized impact.

This won’t be Beyoncé’s first time commanding the NFL stage.

In 2013, she delivered an electrifying Super Bowl XLVII halftime show in New Orleans, joined by Destiny’s Child bandmates Kelly Rowland and Michelle Williams.

In 2016, she made waves at Super Bowl 50, sharing the spotlight with Coldplay and Bruno Mars in a performance watched by over 115 million households.

Special Surprises in Store

While details of the halftime show are still under wraps, fans are buzzing with anticipation for possible guest appearances from collaborators featured on Cowboy Carter.

Beyoncé’s legendary performances, combined with Netflix’s global streaming power, are sure to make this a Christmas tradition to remember.

A New Holiday Tradition

This year’s NFL Christmas Gameday marks the beginning of a multi-year partnership between Netflix and the NFL, with Christmas Day games already announced for 2025 and 2026.

The collaboration merges the worlds of sports and entertainment, solidifying Netflix as a key player in holiday programming.

With Beyoncé, Netflix, and the NFL teaming up, this Christmas promises to be one for the history books.

Don’t miss the magic on December 25, live on Netflix!


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