Tony Hawk is taking a page out of Lil Nas X’s book and infusing his blood into skateboards through his ambassadorship with Liquid Death.
Liquid Death is a mountain water company known for its high quality H2O, sourced from the Austrian Alps.
I’m not really sure why a water company is making skateboards, but I’m all about expanding your portfolio.
Liquid death released a video yesterday (August 24) showing how the boards are made, using a vial of Tony Hawk’s blood in the design of the skateboard graphics.
Tony Hawk is ecstatic about the collaboration.
I am deeply thankful to have a connection with my fans, and I appreciate how Liquid Death connects with theirs.
This collaboration is taking those connections to a new level, as I have literally put my blood (and soul?) into these decks.
And I take pride in knowing that organizations fighting plastic pollution and creating skate parks worldwide will be supported through our efforts.
Watch the clip below:
100 skateboards were made and sold out quickly, at a price point of $500.
A few months ago, we had Satan shoes. Now, we have blood boards. What’s next?!