Cash Money Records CEO and Founder Birdman speaks to the audience while being honored during the Emline Ball at The Fillmore New Orleans on February 2, 2024 in New Orleans, Louisiana. (Photo by Peter G. Forest/Getty Images)

Get ready to mark your calendars and clear your schedules because the 2024 ESSENCE Festival of Culture™ presented by Coca-Cola® is just around the corner!

As they gear up to celebrate three decades of “loving us” from July 4th to 7th, the anticipation for unforgettable moments in our forever home, New Orleans, continues to build.

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In perfect harmony with our thirty-year milestone, Birdman & Friends Presents 30 Years of Cash Money Millionaires is set to kick off the performance lineup announcement at the Caesar’s Superdome.

This special event pays homage to the musical roots deeply embedded in the streets of New Orleans.

Rooted in the rich musical heritage of the city, the ESSENCE Festival of Culture™ presented by Coca-Cola® celebrates the cultural bearers whose creativity has inspired generations.

From the iconic musical legends to the artisans, chefs, and cultural guardians, our local community remains the heartbeat of this event, infusing it with the vibrant spirit of New Orleans.

As part of their commitment to preserving and supporting the local culture, the ESSENCE Festival of Culture™ presented by Coca-Cola® is proud to announce a contribution of $30,000 to the New Orleans Tourism and Cultural Fund Grant Program.

This contribution reflects their dedication to nurturing and sustaining the unique essence of the city.

Pull up as they come together to celebrate 30 years of culture, community, and creativity at the ESSENCE Festival of Culture™ presented by Coca-Cola®.

Let’s honor our roots, embrace our heritage, and create unforgettable memories in the heart of New Orleans.

Do you plan to attend ESSENCE Fest this year?

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