Move over makeup mogul, Rihanna is about to be your hair savior too! The multi-talented singer and entrepreneur just announced her latest venture: Fenty Hair.
Launching on June 13th, this line promises to be a game-changer for all hair types.
Say goodbye to one-size-fits-all hair products!
Fenty Hair, as Rihanna herself explains on Instagram, is a “flexible line of products” designed to cater to every strand, curl, and coil.
This comes as no surprise considering the singer’s own mane history – she’s rocked everything from sleek bobs to voluminous braids.
“You know how much switching my hair up matters to me,” Rihanna shared in her post, a caption accompanying a fierce photo of her sporting a blonde pixie cut.
“I’ve had almost every texture, color, length, from weaves to braids to natural.”
This dedication to hair health and experimentation is exactly what inspired Fenty Hair.
Rihanna wants everyone to have the freedom to play with their hair without worrying about damage.
“Every single product is designed to strengthen and repair all types of hair, which is what we truly need!” she says.
This commitment to inclusivity is nothing new for Rihanna.
Remember the revolutionary launch of Fenty Beauty in 2017?
With a whopping 40 foundation shades, the line sent shockwaves through the makeup industry, finally offering a diverse range to cater to all complexions.
“It was also important that every woman felt included in this brand,” Rihanna told TIME magazine back then.
“We are all so different, with our own unique skin tones, so we started with the 40 foundation shades out the gate.”
It seems that same philosophy is being applied to Fenty Hair.
Get ready to “play and get stronger by the style,” as Rihanna puts it.
Mark your calendars for June 13th and prepare to see your hair transformed by the magic of Fenty!
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