Arnold Schwarzenegger is the new host of “Celebrity Apprentice.”
NBC has announced the Terminator actor-turned-politician will replace Donald Trump as the new host of the hit reality game show series.
According to Paul Telegdy, President, Alternative and Late Night Programming, NBC Entertainment, Arnold “is the epitome of a global brand in entertainment and business,” which makes him the perfect choice to sit at the head of the boardroom table.
“We are thrilled to be opening a powerful new chapter in the story of the ‘Apprentice’ franchise,” said Paul Telegdy, President, Alternative and Late Night Programming, NBC Entertainment. “Arnold Schwarzenegger is the epitome of a global brand in entertainment and business, and his accomplishments in the political arena speak for themselves. It was Arnold’s personal passion for the format that Mark Burnett and Donald Trump built over the last decade, as well as his fresh take on how to take it to new heights for today’s audiences, that made him the man to hire. ‘The Celebrity Apprentice’ … will be back!”
“The Apprentice” franchise is one of the most successful reality formats in television history. In “The Celebrity Apprentice,” business-savvy celebrity contestants work in teams and are asked to perform various tasks and win challenges, all the while employing a business model that promotes teamwork and, hopefully, ends with a financially successful outcome – all for a worthy charity. Contestants are subjected to long hours, grueling deadlines, intellectual challenges, personality clashes and intense scrutiny. Each task will end in the boardroom, where contestants must account for their actions or risk being “fired” by the host until one remains.
“After leaving the show to run for political office, Donald made it clear that he wanted ‘The Celebrity Apprentice’ to be able to continue to raise millions of dollars annually for worthy causes, and now NBC and I have found an amazing new leader to do just that,” said executive producer Mark Burnett. “Gov. Schwarzenegger will use his vast and highly successful business, political and media experience to drive this hit franchise to new heights.”
Congrats to Arnold. This should be interesting…
Will you be watching?
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