Adele Makes History With 25
“Hello. It’s me. Just called to tell that my album made history….”
The numbers are in and Adele‘s new album, 25, has made history with 3.38 million album sales in its first week of release!
But, that’s not all! According to Billboard, 25 is the first album to sell more than 3 million copies in a week in Nielsen history, and only the second to surpass 2 million sold in a single frame.
Earlier in the week, 25 beat the previous single-week sales record, held by *NSYNC’s No Strings Attached, when it launched with 2.42 million sold (in the week ending March 26, 2000). 25 is also just the 20th album to sell at least a million copies in a week. In addition, 25 is already the biggest selling album of 2015 (surpassing the 1.8 million sold of Taylor Swift’s 1989).
25 will debut atop the Billboard 200 albums chart dated Dec. 12, marking the singer/songwriter’s second No. 1. The Billboard 200 chart ranks the most popular albums of the week based on multi-metric consumption, which includes traditional album sales, track equivalent albums (TEA) and streaming equivalent albums (SEA). The top 10 of the chart is scheduled to be announced on Nov. 29, along with 25’s total consumption figure for the week.
25 follows Adele’s 21, which racked up 24 nonconsecutive weeks atop the Billboard 200 (the longest run at No. 1 for a woman in the chart’s history) and has sold 11.2 million in the U.S. It’s the 10th-largest selling album in Nielsen history.
I’m sure the fact that Adele opted out of making 25 available to streaming services like Spotify and Apple Music forced her fans to hurry up and buy in order to enjoy her amazing music and gorgeous vocals.